Teaching Cases

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	-- All -- Administration and Management Corporate social responsibility Economics and Finance Entrepreneurship Finance Finance and Corporative Government Management Management and Strategy Marketing Public Administration	-- All -- 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

• Día día practimercados: meeting the daily needs at the base of the pyramid (B)
  Date Published: 2014
  Published By: Harvard Business School Prublishing
  Authors:Michael Chu, Regina García-Cuéllar, Rosa Amelia González
  Keywords: Retail trade; Food industry and trade; Private companies; Government business enterprises; Venezuela
• Powerven: when it is imperative to change
  (Spanish Title: Powerven: cuando cambiar es un imperativo)
  Date Published: 2014
  Published By: CLADEA-BALAS
  Authors:María Helena Jaén, Roberto Montesinos, José Ramón Padilla
  Keywords: Adjustment; Management of enterprises; Organizational climate; Cooperatives; Electric industries
• Dr. Cartucho A: a confidence recharge without stains
  (Spanish Title: Dr. Cartucho A: una recarga sin manchas y confianza)
  Date Published: 2013
  Published By: The case centre
  Authors:Sofía Esqueda, Aramís Rodríguez, Cindy Herrera
  Keywords: Entrepreneurship; New business enterprises; Market analysis; New products; Franchises (Retail trade); Customer services
• Dr. Cartucho B: a color segments of the ink market of printers
  (Spanish Title: Dr. Cartucho B: los segmentos de colores del mercado de la tinta de impresoras)
  Date Published: 2013
  Published By: The case centre
  Authors:Sofía Esqueda, Aramís Rodríguez, Cindy Herrera
  Keywords: Entrepreneurship; Market analysis; Trademarks; Franchises (Retail trade); Customer services
• Miss Venezuela: more than just beauty?
  Date Published: 2013
  Published By: Academia Revista Latinoamericana de Administración
  Authors:Nunzia Auletta y María Helena Jaén
  Keywords: Marketing strategy; Business model ; Family corporations; Product development
• The case of the financial director: ethical and professional standards
  Date Published: 2013
  Published By: The case centre
  Authors:Luis G. Boggiano
  Keywords: Ethics; Charitable uses, trusts, and foundations; Banks and banking; Finance; Venezuela
• Supercompra: sourcing from small andean farmers
  (Spanish Title: Supercompra: abasteciéndose con pequeños agricultores andinos)
  Date Published: 2013
  Published By: Harvard Business School Publishing
  Authors:Josefina Bruni Celli y Manuela Plaza.
  Keywords: Social responsibility of business; Production functions; Merchandising; Supermarkets; Ecuador; Mexico
• Morella Mendoza de Grossmann Foundation & the Joslin Vision Network-Venezuela
  Date Published: 2013
  Published By: Harvard Business School Publishing
  Authors:Michael Chu, María Helena Jaén, Mercedes Briceño
  Keywords: Charitable uses, trusts, and foundations; Medical care; Social responsibility of business; Venezuela
• Slim fast: relaunching a product line
  (Spanish Title: Slim Fast: un caso de relanzamiento)
  Date Published: 2012
  Published By: The case centre
  Authors:Nunzia Auletta
  Keywords: New products; Marketing strategy; Positioning; Advertising; Market segmentation; ALFONZO RIVAS & Co. C.A.; Organizational behavior; Business ethics; Management of enterprises; Alfonzo Rivas & co. C.A.
• Coca-Cola FEMSA contribution to peace
  (Spanish Title: La contribución de CoCa-Cola FEMSA a la paz)
  Date Published: 2012
  Published By: Harvard Business School Publishing
  Authors:Rosa Amelia González, Gerardo Lozano, Francisco Layrisse
  Keywords: Private enterprises; Carbonated beverages; Partnerships; Social responsability in business; Peace; Colombia